Project: Discovery Health
Location: Sandton
Timeline: October 2008
Description: This interior design project was an exercise in maximizing the usability of interior space, without cluttering the existing amount of space available. Product exposure for the shop interior was a key element to exploiting brand identity, something which this conceptual project underscored in addition to requirements for rearranging according to aesthetic and ergonomic utilization. The visual appeal of the store was also recreated, with attention given to lighting and strategic placement of colour schemes. All-in-all, this store has benefited from a less-is-more approach, without stripping down to bare basics and loss of existent elements.
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Discovery Health